The Pro Church Tools Show with Brady Shearer

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Question #1 (01:36): What social media trends are you seeing for 2023?

Question #2 (07:39): I've seen you talk about 'discovery' algorithms? What's the difference between that and a typical algorithm on social media?

Question #3 (16:14): Is vertical video a trend my church needs to jump on or is it like a most things on social that will be replaced by something else in a few months?

Question #4 (22:28): Isn’t cross-posting the same content to multiple platforms meant to be avoided?

Question #5 (26:32): My pastor doesn’t really have time to help with social media. How should I get them involved?

In the next podcast we're going to be talking about the nitty gritty of taking your recorded sermons and turning them into viable social media content. Because you can't just grab random sixty second clips and hit publish. There's an entire formula that I will be sharing in detail next week. So talk to you then...
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Question #1 (02:38): Tips for starting a volunteer social media team at a church? I am the only staff for digital communications at our church of 900 and I can’t make any more progress by myself, but we are not in a position to hire more staff.

Question #2 (10:58): Hello there, I work for a smaller church of about 120 people. I was hired for social media/marketing work back in June, and I've been able to establish a better presence online by utilizing our sermons on Instagram, YouTube shorts etc. We've seen slow, steady progress but are beginning to wonder what the next step would be? How do we get these new coming followers and subscribers engaged/what type of different content do we need to make to do this?

Question #3 (22:27): Hey Brady! My question is what apps do you recommend for creating content for social media? I’m particularly thinking about apps that let you edit Reels/Tiktoks/Shorts and maybe apps where you can create backgrounds/frames for those vids?

Question #4 (26:03): What are your top 5 podcasts?

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Question #1 (01:48): Thoughts on the viral success of ChatGPT?

Question #2 (16:10): Is it possible to post too much on socials? My pastor has asked me to post three times a day on his social pages. I post a Reel six times a week Monday through Saturday morning, and then he wants additional content at noon and in the evening. I simply can't keep up with this much content production.

Question #3 (22:40): Is it worth it to make 'posts' on YouTube?

Question #4 (28:11): Winter is coming. How do you pass time when snowed in?

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Question #1 (01:07): Here are my 2 questions: 1. I still love my church and the people I work with, and I am compelled to obey my leadership even when I don't agree with them. But how can I get over my frustration and keep moving forward? 2. How can I make engaging reels (that the algorithm will actually promote) without using Instagram audio?

Question #2 (16:40): How many sermon videos a week would be good to post on YouTube shorts or Instagram Reels? Should we make a difference between Reels and Shorts?

Question #3 (25:38): A couple months ago, I implemented the Nucleus Prayer Hub on our church’s website. We put it into our video announcements for 3 weeks in a row to try an encourage people to sign up. We are a church of about 125 and It’s now been a month since those announcements, and only 7 people have signed up (2 of which signed up to submit requests, and 2 are admins). Is there a better way I could promote this or encourage people to sign up?

Question #4 (34:28): What are some holiday traditions you two are looking forward to in the coming month? 

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Question #1 (02:45): What’s your take on uploading video podcasts to YouTube? Worth the hassle?

Question #2 (12:57): Do you & your church treat Insta & FB differently? Those are the 2 social platforms we use & I've always found FB to be really awkward (maybe it's the Millennial in me) so I naturally gravitate back to Insta because it feels like you can create more 'fun' content.

Question #3 (21:46): Bingeing your YT channel and there are recurring themes I'm seeing. Our church live streams services, has an app, and uses a giving service that participates in rev share. With all this firmly established, how do we change to the model you recommend? What should we change first? How important is it to even change the way we're doing things in the first place?

Question #4 (35:10): It sounds like you interact with churches all across North America pretty regularly. What excites you about the future of the Church beyond communications and social?

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Question #1 (03:23): What’s the best way to have kids and adults speak up more in testimony videos when doing baptisms or stories? Would this require more vocal coaching to the person who’s story we're filming or creating a more comfortable environment where they aren’t feeling so bashful? 

Question #2 (18:50): Email signatures: how do you think about these for churches? There are a lot of options from simple plain text to more elaborate ones. What would you recommend a church do and why?

Question #3 (23:55): I think you've mentioned that you use Notion. Is that something that just you, Brady, uses, or does the whole company use it? How do you use it?

Question #4 (37:50): What would you tell your younger self in the areas of entrepreneurship and friendships?

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Question #1 (01:14): Recently our church's FB page was put into "FACEBOOK jail" based on content from a recent sermon. Is this something that we should be concerned about or take it as an object lesson on the "suppression of truth"?

Question #2 (19:01): I just received an email about YouTube changing their username/url look up to something call Handles. What is this? And how can I prepare my church to stay ahead of the game on this? 

Question #3 (24:43): Just got this email from Planning Center Giving and would love to hear your thoughts. PC uses Stripe as their processer and Stripe has a new bank verification service that apparently costs more. Stripe has "retired" the old system.  For churches this means ACH transfers now cost $.30 instead of $.25.  One, I'm curious if this is affecting nucleus giving?  Two, does this feel like a money grab by Stripe or necessary increase in a world of inflation?

Question #4 (29:42): Brady, if I someone were to ask me what your taste in music was I might explain by saying "I could see him staying up for the new Swift album release". No hate on Taylor Swift or Swifties. I just slept well that night. As I imagine Alex did. So you and Alex agreeing on a band meant I had to listen. Also, I listen to podcasts at the gym between 9:30pm and 11pm PST. So when I think about texting you, I never do because it feels rude to text someone at 1-2am. So I usually resolve to texting you in the morning and then I forget. I'm realizing today that's dumb because there's no way you would have it set up to be awoken by this text line. 

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Question #1 (01:18): Can you break down the perfect YouTube video receipe with us? 

Question #2 (04:17): Can you tell us what you've learned about the hook, those first 30-60 seconds?

Question #3 (10:24): How can we bring this video recipe into the church world? Can we take portions of the message or the entire message and record a 2 minute intro (the hook) & 2 minute outro (pushing towards a new video) or is it not even worth it at that point? 

Question #4 (17:21): How do you see YouTube contending with the changes we're seeing across the social landscape? Are there any vulnerabilites and is it going to be enough just introducing YouTube Shorts? 

Connect with Sean Cannell: Youtube Instagram Twitter

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Question #1 (00:57): What are your thoughts on the best camera for churches?

Question #2 (19:20): What are your best tips for a new visitor follow-up sequence?

Question #3 (31:44): How should we promote the connect card in our church each week?

Question #4 (42:09): What's your favorite kitchen or cooking gadget?

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Question #1 (01:40): How do you see Shorts fitting into the future of YouTube? How do you see vertical video fitting with YouTube’s future?

Question #2 (13:30): My church currently has two services with an average attendance in each of about 450. We are going to end up going to a combined service style in the upcoming months, which will lead into a massive renovation (an expanded sanctuary, heightened choir loft, balcony seating, two new life group wings, etc.)  How can we properly and effectively communicate and execute this plan with as little misunderstanding as possible? The older generation is not as understanding to change, so how can we aid to their likings as well?

Question #3 (29:14): Have you ever put together a social media plan for a church camp?  Where would you begin if you were in my shoes?

Question #4 (35:19): What is your brushing and flossing regimen?

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Question #1 (03:22): My church recently had to make a statement on a theological topic that's fairly gray. However, as with many things in ministry, there is always a wide spectrum of response...especially since our church family is extremely diverse. There was a much bigger fallout than what we expected, partially due to incorrect rumors, and it's been a hard season of fracture. Any thoughts on the best way to handle the public face of the church when things are rocky?

Question #2 (12:27): A lot of church tech/communications folks are individuals working by themselves and wearing many hats. How do we handle burnout and exhaustion during busier seasons with lots more going on in church (and life) than normal?

Question #3 (23:38): What are your favorite fonts to use in design?

Question #4 (28:19): What's your worst characteristic?

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Question #1 (00:55): We have a rare opportunity from a local FOX station for a free 15-second ad that they will produce. What in the world do we say for that 15 seconds?

Question #2 (10:50): So as the lead Pastor I’m in front a lot and do some video work. I also have some skin conditions that make my face break out and turn red. I do my own lighting and such but do I attempt to make it brighter or blue like? 

Question #3 (21:04): We have gained roughtly 15,000 followers this year on Instagram and increasingly have 1st time guests show up from discovering us through IG reels! However, it feels like the type of preaching / singing reels we post (captured from our services) aren't getting the engagement they were a few months back. Any advice on where things might be going next or how to mix up our current content recipe to get an edge?

Question #4 (32:55): Fav movie, book, and album of the last five years?

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Question #1 (01:22): What are the ten questions you need to answer about an event as you prepare to communicate it?

Question #2 (10:19): Why are you title-ing your videos almost like a sentence? I've noticed a few others doing it on YouTube as well.

Question #3 (24:18): What are your thoughts on stream-sharing software? Where people opt in to share a live stream from the weekend service on their own social media, as if they were the ones live? So, different than just sharing the service, in that it indicates they are live themselves.

Question #4 (29:09): What's your workflow/workday look like?

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Question #1 (01:21): Where are we supposed to post content to be seen by our own church people if EVERY platform is so focused on showing content from people you don’t follow?! I feel like it makes no sense to post church specific content anymore. If it’s not relatable to the masses, it gets buried.

Question #2 (12:32): Hey, I saw Subsplash promote their new giving model. Thoughts on it?

Question #3 (18:42): What's the best CTA (call-to-action) for sermon Reels and TikToks? Or should they be self-contained snippets?

Question #4 (28:41): What is the strangest food you've eaten while travelling?

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Question #1 (02:36): Do you have any thoughts on TikTok introducing the "Now" feature? Is that a signal of them trying to capitalize on the growing attention of Be Real, similar to FB/IG?

Question #2 (14:20): I'm thinking of starting a "midweek question" thing to post on stories every Wednesday as a way to hopefully have more engagement from followers on social media. Is this a good idea? If so, should I come up with a catchy name to make it more interesting?

Question #3 (20:11): Trying to figure out how to create a text hotline for my student ministry. Do you know of any resources?

Question #4 (28:59): Any tips for involving friends or family in your church or business?

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Question #1 (01:13): Thoughts on how to best use BeReal for ministry?

Question #2 (16:16): I want to start a YouTube show where my pastor reacts to hot button cultural issues and current events that people are naturally searching for. Do we just create a playlist/show on our church YouTube channel so that we do not have to start from scratch or should this weekly show get its own YouTube channel?  We would have to start from scratch but non-believers and people around the nation might be more willing to click a video thats not from a church? 

Question #3 (30:52): My church is going to be changing our service times soon which means there will be quite a few updates as far as signage - both physical and digital. How would you go about announcing/promoting this over the next few weeks? Is there anything we can do to better prepare our congregation for this huge change?

Question #4 (35:10): What's next for you after building Nucleus?

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Question #1 (07:18): Given the way church tends to be slow to change and often operates ineffectively in the west, do you think "church" is still a meaningful expression of the gospel or is there a more effective expression Christians should be doing? What gives you hope/keeps you rooting for the church?

Question #2 (21:32): When starting a production/media team, what is your main focus? Developing talent or full proof systems?

Question #3 (25:15): I’m part of a charismatic church, what’s the best way to handle prayer for the online part of the Sunday gathering?

Question #4 (40:52): You are clearly an avid sports fan. What moment solidified your fandom and what was your favorite game of any sport?

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Question #1 (01:44): People within The Church use social media, the internet, and email outside of the church. But The Church in general is still 10 years behind on the communication front. Why is The Church behind?

Question #2 (10:54): Should you personally thank large ticket donors? My leadership feels that is wrong, as giving is between them and God and personal thanks in this way shows favoritism and meddling in their giving.

Question #3 (21:57): Should you just post all your videos on all the platforms even if some don't do well, because they might at some point?

Question #4 (30:09): Most embarrassing high school moment?

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Question #1 (03:00): In your opinion, what is the best way to be in communication with your church? Text, social media, emails, apps, your own website. etc.? Is there any way to simplify communication?

Question #2 (14:33): Our church has a main Facebook page, but we are multi-site and so we also have a Facebook group for each campus. I've not heard any conversations on if you would differentiate the communication coming out in the different groups or if you would make them similar.  Thoughts?

Question #3 (19:48): Any thoughts on items to hand out at a town fair type of event? Something that people will not be quick to throw away and even fun for kids?

Question #4 (25:38): What is the best hot dog?

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Question #1 (01:49): I'd love to know if you have any tips for how to address a pastor leaving on your church website and throughout your social media content. 

Question #2 (16:42): I am a volunteer photographer at my church and I don't feel like I'm being engaged creatively. How do I communicate that I don't like how I'm being used without seeming rude or ungrateful for the opportunity to serve a church I otherwise love?

Question #3 (23:25): If a church has 10K members how many social media team should there be?

Question #4 (26:27): How much does criticism sting you?

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Question #1 (01:13): Do you plan to talk about the upcoming changes with Facebook? Will the intention to show us more viral/ad content and less from friends and people we follow severely restrict Facebook’s usefulness as a platform for engagement? Should we look for alternatives?

Question #2 (17:48): Wanted to get your opinion on a possible engagement post for our church’s FB. The question is, "if you could solve one of the world's problems, what would it be?" Should churches shy away from questions like these online and leave them for a more intimate small group setting?

Question #3 (26:01): How important do you feel an intro video before services is? When I say intro video in our context, I mean a 60 second video played every week before each service, showing different ministries, people, etc., from our church.

Question #4 (29:14): What are your favourite sneakers under $100 - not Air Force 1s?

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Question #1 (02:51): Any advice for a new church plant?

Question #2 (20:21): What would be your greatest advice for someone starting freelance church media work?

Question #3 (24:37): Do you ever think you're wrong about church practices or trends that you teach us?

Question #4 (26:48): Do you feel old yet around teenagers?

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Question #1 (01:46): What worries you most about the future of the church?

Question #2 (21:26): Is an automated follow up text from the pastor an appropriate way to stay in contact with new visitors?

Question #3 (25:57): What's the WHY behind what you do? And why do you think it's important for most people to know their WHY?

Question #4 (37:08): What's a secret you kept from your parents?

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Question #1 (02:52): If you were going to CHOOSE a name for a church - what options might you consider?

Question #2 (14:31): I’m a first time communications director! There’s so much advice for what to do in communications but I really just need advice on what I should focus on for the first 6 months.

Question #3 (20:46): Should churches be setting up giving options for Crypto/bitcoin?  If so, what do you recommend?

Question #4 (26:40): Brady, how's your wife's pregnancy going? Any update?

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Question #1 (02:06): Why do some church giving providers charge zero dollars per month? What's that about?

Question #2 (10:44): Brady, can't companies just charge what they want?

Question #3 (12:45): Brady, aren't you just talking about this because your company stands to make money?

Question #4 (33:25): Brady, this isn't a good look. Why attack a company like this in public? The Church needs to unite as one, not divide itself.

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Question #1 (01:20): How do we use pictures appropriately and deal with privacy issues? 

Question #2 (10:53): Do you know of any good best practices for engaging older, not really technically inclined? 

Question #3 (24:17): If a church wants to set a coffee station/connection area in the lobby, but you don't want to serve Folgers; what's the best all around blend that everyone will enjoy?

Question #4 (31:48): Do you keep track of the other companies that do similar work that your company does? How do you actively compete with a flooded market?

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Question #1 (00:49): For a church of about 60, what do you recommend you focus on with social media when trying to grow your church?

Question #2 (13:36): As the staff leader of the production team at my church, how do I balance the growth of volunteer leaders with over asking them? 

Question #3 (18:13): Last year we launched a TikTok account as a way to connect with our community. However, we have seem to hit a wall when it comes to the views we are getting on our videos, usually around 300, and adding new subscribers. Any advice you might have to help us push through this wall?

Question #4 (25:45): How many times weekly should a medium-sized church send promotional text messages?

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Question #1 (01:25): I am a church planter and we've been meeting with our launch team for over three months. What kind of social posts should we be doing? I really want the social media launch to be intentional.

Question #2 (09:48): When reviewing your advice on Facebook ads, the tendency was towards still images advertising for bridge events. How would you use a series of interviews with church attendees to advertise most effectively on social?

Question #3 (20:55): How often should a church be posting on social media?

Question #4 (21:28): What is your opinion on outsourcing creative tasks to an outside agent or using something like Fiverr? 

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Question #1 (01:21): Our new guest follow-up system is working. But how do we now transition people from returning guests to integrated members?

Question #2 (13:20): Ways for churches to build online through video without having one person become "the face"?

Question #3 (21:26): Any recommendations, advice, best practices for  internal communications (e.g. between core staff / key volunteers)?

Question #4 (26:36): I started a midweek podcast for my church. We have been calling it a midweek podcast but I would like to give it a name. Would love some ideas or maybe a process you have done to get a name for something like this.

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Question #1 (01:00): Do you post for the congregation you have or for the congregation you want?

Question #2 (09:38): Do you think it’s a good move for a church’s IG to follow back everyone who follows you?

Question #3 (13:26): What would you say is the best way to institute change in people's perceptions of social media?

Question #4 (23:32): Brady, as you get ready to have your second child, what's one piece of parenting advice you'd pass on?

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Question #1 (00:50): What are good ways to get feedback and a pulse on your community? Do you use surveys (and if so, what should they include?), focus groups, something else? How do you invite community feedback?

Question #2 (08:00): I’m putting together a presentation to advocate for more hours in my role at my church citing that social media needs more of my time and more resources as we need to be more intentional with making it great. What are some key points I need to hit? 

Question #3 (15:07): What's the best time for posting to Instagram Reels?

Question #4 (16:38): Is it worth the time to add captions to videos (actually burned into the video). Premiere pro can do automatic captioning, is it actually beneficial for videos? Does it differ for YT, FB, IG, TT, etc?

 
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Question #1 (00:45): Our average attendance is around 60 people. Over half of those are students ages 16 to 22. The students run sound, do set up tear down, and do the all the food and drinks for fellowship. Most of our adults are every other week maybe in attendance. I so badly wish I had a fresh set of eyes to see what I could do to keep our adults engaged. We are a student led church.

Question #2 (09:41): What are your thoughts on which tithing options to offer? How many are too many? Is it seen outdated to pass a physical plate?

Question #3 (19:36): How do you feel about "Text CONNECT to 00000" as a CTA versus go to "graceky.org"? Is it better to just stick with the website url?

Question #4 (22:48): Any advice for my first time managing interns?

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Question #1 (00:44): Is the perfect URL as important as it used to be? Are we past the days of needing the perfect URL or is it still just as important as always?

Question #2 (09:29): Would you suggest to move to *just* Reels on Instagram? What pointers if any could you pass along?

Question #3 (15:33): Do you struggle with keeping strategies away from manipulation?

Question #4 (25:35): If you didn't start Pro Church Tools (Brady) or work as a pastor or at Pro Church Tools (Alex) what would you be doing instead?

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Question #1 (06:57): How can we use Facebook Ads as the new IG/FB rules do not allow interests related to religion anymore?

Question #2 (13:52): What are some of the "easy to miss" elements of an effective and successful online ministry?

Question #3 (23:47): What do you think about different ministries having social media pages?

Question #4 (25:37): What do you do to relax? Are you a golfer like most ministers? 

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Question #1 (01:07): How do I encourage growth and evolution in the way we use social media in a church that likes to stay with tradition? 

Question #2 (10:21): Do you think a church can post too many clips from a sermon per week? Is there a point where you push out too much content?

Question #3 (17:30): Anyone have any thoughts on the "ideal" number of next steps in the Launcher? Any thoughts on a max number? I have been wondering if the Launcher can have too many and get cluttered.

Question #4 (28:11): I am trying to create a cohesive feed for all of our church's social media. However, the lighting varies greatly depending on where the photo was taken. Do you have any Lightroom presets you recommend? 

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Question #1 (00:54): When posting about church events or announcements on social, how does one communicate information about the event, while keeping the graphics interesting each time, and without turning every announcement post into something promotional?

Question #2 (11:23): Suggestions on how to handle a senior pastor creating/posting his own rogue branding/marketing/reels to his own FB/IG?

Question #3 (16:05): How do you think churches should respond to negative comments on social media? 

Question #4 (28:00): What camera/lens/mic combination are you using for your TikToks and Reels?

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Question #1 (02:20): How do I get a job in church when I'm first starting out?

Question #2 (16:41): If a church has no tech or media presence at all...what should be their first step?

Question #3 (26:15): What keeps you invested in the North American church model?

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Question #1 (02:25): How do I improve my website SEO?

Question #2 (11:38): Any advice for putting together sermon bumper videos?

Question #3 (19:49): It seems like churches are either able to serve young adults, or every other age demographic, but not both. Are there any churches that are truly intergenerational anymore? Is this a realistic goal?

Question #4 (29:12): What's something you worried about entering your 30s that ended up not being a big deal?

 

Direct download: 024_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (03:38): What is a good open rate for my church's email newsletters?

Question #2 (18:18): What are some best practices for church newsletter email subject lines?

Question #3 (23:05): In last week's podcast you mentioned cleaning your email list.  How would you recommend churches do this? 

Question #4 (27:15): How is it actually like living in Niagara? It feels real far from Toronto.

Direct download: 023_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (01:58): What are your thoughts on the relevancy of email newsletters?

Question #2 (15:58): What's the #1 thing for an overwhelmed comms/media person to focus on this year?

Question #3 (20:55): What's a social media prediction that turned out differently than you expected in the past few years?

Question #4 (27:04): When you were just starting with PCT, what do you wish you did earlier/different?

Direct download: 022_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (03:03): How do you move people from being consumers of content to communicating with you to being contributors? 

Question #2 (15:34): Best tips for worship leader song transitions?

Question #3 (19:44): Tips for using social for outreach to people in the city?

Question #4 (25:32): What's a gap in knowledge you have? Meaning, something everyone else knows, but you don't?

Direct download: 021_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (01:45): What level of engagement is realistic for a “text your question” or “text a prayer” next step? How long should we try it or other strategies? What is a realistic level of engagement?

Question #2 (12:51): Have you ever felt so burnt out that you want to quit? If so, what did you do? If not, any advice?

Question #3 (27:30): What's your take on QR codes, their effectiveness, and whether or not they should be on graphics?

Question #4 (35:48): When you’re feeling bougie, what is your number one splurge purchase?

Direct download: 020_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (01:27): What is the strategy to communicate a lot of things that are happening? And then follow-up question, how many times can/should you repeat an announcement leading up to an event? Is there an effective window of time?

Question #2 (25:08): How do you recommend dealing with haters online?

Question #3 (35:27): If you could only choose one camera and lens combo right now - what would it be?

Question #4 (39:32): As an ultra-productive, what's your sleep schedule/strategy?

Direct download: 019_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (03:33): What's your best advice for a young person in ministry? 

Question #2 (16:36): Do you see value in the usage of YouTube shorts? How would you advise a church using that feature?

Question #3 (22:05): What’s the best way to stay on top of a schedule for creating content?

Question #4 (25:45): What are your favorite TV shows?

Direct download: 018_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (00:42): Do you batch film? If so, what does that content schedule look like? 

Question #2 (10:09): Recommendations for handling storage. 

Question #3 (17:01): What are some best practices for using outdoor digital signage?

Question #4 (23:58): Did you enjoy Bible College?

Direct download: 017_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (02:24): Assuming you're a full time pastor whose primary role is not digital/online/social and you only have 5-10 hours per week to devote to updating website, sending emails and creating/posting content, where do you believe that time would best be spent?

Question #2 (18:02): How can I as a volunteer leader step up in the way I invest in my team?

Question #3 (25:10): What is your posture on posting on a church social account about tragedies or big news events. Would you recommend a policy? If so, what would that look like?

Question #4 (33:45): What are your cringiest youth group moments?

Direct download: 016_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (1:28): Did you see the article about prayer apps selling data?

Question #2 (27:18): You talk a lot about how you build Nucleus without investors. Would you ever consider selling Nucleus?

 
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Category:general -- posted at: 1:53pm EDT

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Question #1 (01:45): How did we get here?

Question #2 (06:55): Why did we decide to include two free products in Nucleus 2?

Question #3 (09:20): What is Slideshow Syndrome?

Question #4 (15:28): What action should be prioritized in The Next Steps Launcher?

Question #5 (22:37): What else is coming in Nucleus 2?

Question #6 (31:12): Are we doing charter membership for Nucleus 2?

Question #7 (37:10): How do they become a part of it?

Direct download: 014_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (1:52): What are your top tips for leading a creative/communications team?

Question #2 (13:02): What is a good schedule for posting on social media?

Question #3 (17:34): What are your systems for researching and posting content?

Question #4 (24:13): What is the most basic thing about you?

Direct download: 013_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (2:57): What are people really looking for in a church right now?

Question #2 (13:12): How do you overcome social fatigue even though you know you need to stay engaged?

Question #3 (20:34): Can you talk about title and thumbnail optimization for YouTube?

Question #4 (31:41): What's the most basic thing about you?

Direct download: 012_mixdown-Final.mp3
Category:general -- posted at: 3:00am EDT

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Question #1 (3:52): What is one thing a smaller church can do to increase its digital ministry effectiveness?

Question #2 (13:26): What would you say is the biggest no-no in the church social media world?

Question #3 (23:17): I watched your workshop on short-form video and finally convinced myself to get on TikTok - but there is so much junk on it. How am I supposed to find the good stuff, let alone convince my pastor to start posting on it?

Question #4 (32:16): What is your favorite Christian band from the 2000s?

Direct download: 011_mixdown.mp3
Category:general -- posted at: 3:00am EDT

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