The Pro Church Tools Show with Brady Shearer

It's important to use our resources wisely. Brady shares the story of a church who used Facebook Ads to benefit their growth strategy, and how to make it work for you.

 

 

What's In This Session?

  • The story (0:30)
  • Step #1: Promote an event, not a church service (4:18)
  • Step #2: Target those 18-65+ within a 10 mile radius of your church (5:28)
  • Step #3: Landing page with a form (5:52)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/church-150-spent-109-facebook-ads-got-241-new-visitors-ep-087/.

Direct download: PCD-015-03.mp3
Category:general -- posted at: 3:00am EDT

Every week has 168 hours. The average weekly church service is around an hour long, but the influence of your church doesn't need to end there. Brady talks about seizing the other 167 hours in a week.

 

What's In This Session?

  • #1: Directed spiritual reflection (2:19)
  • #2: Q&A Podcast (4:38)
  • #3: Patreon (6:15)
  • #4: Document the journey (7:22)
  • #5: Facebook Ads (9:13)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/5-groundbreaking-ways-churches-can-seizethe167-ep-086/.

Direct download: Podcast-PCD-015-02.mp3
Category:general -- posted at: 3:00am EDT

Brady shares why Google and Facebook reviews are so important for your church, as well as how to trigger more of them.

 

What's In This Session?

  • Reviews appear first on Google (0:27)
  • Google My Business pulls a star rating and displays it (0:51)
  • Drown out false negative reviews (1:52)
  • Host a contest (2:25)
  • Use an anniversary or birthday to trigger reviews (4:55)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/get-5-star-online-reviews-church-ep-085/.

Direct download: Podcast-PCD-015-01_1.mp3
Category:general -- posted at: 3:00am EDT

Watch the video version of this episode of The #AskBrady Show here: https://www.youtube.com/user/ProChurchTools

 

#TIMESTAMPS:

 

0:59 - Other than passing the speed test, what are some tips and tricks to improve our site’s SEO?

9:08 - How many times could or would you play the same video announcement for an event?

10:46 - What are your thoughts on Facebook fundraisers for nonprofit and whether you think it can be a good tool for my church to utilize to accept donations, offerings, etc.?

15:27 - Is there any information or ministry that DOESN’T make the cut for the church website? If so, how do you decide?

 

Brady Shearer is the CEO of Pro Church Tools Inc., a company helping churches communicate better. Through weekly videos, podcasts, and articles, Pro Church Tools reaches more than 25,000 churches every month.

 

Brady is the host of The #AskBrady Show, a church communications focused Q&A video show and podcast, as well as the Pro Church Podcast, a weekly interview audio podcast.

 

Follow Me Online Here:

Instagram: http://instagram.com/bradyshearer

Facebook: http://facebook.com/prochurchtools

Website: http://prochurchtools.com

Twitter: http://twitter.com/bradyshearer

Direct download: Podcast-AB-061.mp3
Category:general -- posted at: 3:00am EDT

Headlines can be used for a variety of things, from blog posts to podcast episodes. Brady shares some tips on how to make your headlines more captivating and clickable.

 

What's In This Session?

  • #1: Numbered list (1:17)
  • #2: Superlatives (3:03)
  • #3: Audience specific (3:26)
  • #4: How-to (4:45)
  • #5: Negativity (5:41)
  • Bonus: Add the year (8:20)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/5-easy-ways-write-better-headlines-2018-ep-084/.

Direct download: 001Podcast-PCD-014-06.mp3
Category:general -- posted at: 3:00am EDT

As human beings we need someone to go first, especially when it comes to difficult choices like being vulnerable. A leader's job is to go first. Brady talks about leading with vulnerability and why it's so important.

 

What's In This Session?

  • We all need someone to go first (0:22)
  • Example #1 - the 2 hour marathon (0:34)
  • Going first is the job of a leader (1:36)
  • Example #2 - Brady's launch weight gain (3:16)
  • Example #3 - Post-launch crash (4:42)
  • Alex's examples (6:38)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/secret-leading-vulnerability-important-ep-083/.

Direct download: Podcast-PCD-014-05_1.mp3
Category:general -- posted at: 3:00am EDT

Brady discusses three free third-party tools to use in tandem with your church website. These tools can enhance the user experience of your website with no extra cost.

 

 

What's In This Session?

  • All-in-one or a combination of tools? (0:36)
  • YouTube (0:59)
  • Cloudflare (4:16)
  • Drift Live Chat (6:01)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/3-free-third-party-tools-use-alongside-churchs-website-ep-082/.

Direct download: Podcast-PCD-014-04_1.mp3
Category:general -- posted at: 3:00am EDT

Great photos used to be expensive and complicated - but not anymore. Advancements in technology have made great photography more readily available to everyone. Brady discusses how to take great photos on your phone.

 

What's In This Session?

  • The Georgia Institute of Technology study (1:50)
  • Step #1 - Portrait Mode (3:03)
  • Step #2 - Find The Best Light (4:26)
  • Step #3 - Edite Your Photos with a Free App (7:48)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/capture-beautiful-church-photos-free-ep-081/.

Direct download: Podcast-PCD-014-03.mp3
Category:general -- posted at: 3:00am EDT

Brady discusses how every generation, just like every individual, has strengths and weaknesses and how you cannot expect to reach a generation you are busy insulting.

 

What's In This Session?

  • The tweet that sparked this episode (0:21)
  • Publicly insulting a generation of young people that is attending church at historically low numbers won’t help you reach them (1:36)
  • Millennials need a champion (2:50)
  • Every generation has their strengths & weaknesses (3:06)
  • Take Brady as an example (3:34)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/signature-way-churches-alienate-millennials-gen-z-ep-080/.

Direct download: Podcast-PCD-014-02.mp3
Category:general -- posted at: 3:00am EDT

Senior pastors in small churches tend to be in charge of a lot things themselves. This can make delegation difficult. Brady talks about how this can impact creative ministries.

 

What's In This Session?

  • Dustin's Facebook message (0:21)
  • Small church pastors (1:15)
  • Try to understand where they're coming from (2:46)
  • Growth requires delegation (3:26)
  • The process (3:26)

 

Show Notes & Resources Mentioned

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/help-pastor-keeps-interfering-creative-ministry-ep-079/.

Direct download: Podcast-PCD-014-01.mp3
Category:general -- posted at: 3:00am EDT