The Pro Church Tools Show with Brady Shearer

Send in your question via text to 1-800-485-3139.

Question #1 (01:36): What social media trends are you seeing for 2023?

Question #2 (07:39): I've seen you talk about 'discovery' algorithms? What's the difference between that and a typical algorithm on social media?

Question #3 (16:14): Is vertical video a trend my church needs to jump on or is it like a most things on social that will be replaced by something else in a few months?

Question #4 (22:28): Isn’t cross-posting the same content to multiple platforms meant to be avoided?

Question #5 (26:32): My pastor doesn’t really have time to help with social media. How should I get them involved?

In the next podcast we're going to be talking about the nitty gritty of taking your recorded sermons and turning them into viable social media content. Because you can't just grab random sixty second clips and hit publish. There's an entire formula that I will be sharing in detail next week. So talk to you then...
Direct download: 060_mixdown-Final.mp3
Category:general -- posted at: 3:00am EDT

Send in your question via text to 1-800-485-3139.

Question #1 (02:38): Tips for starting a volunteer social media team at a church? I am the only staff for digital communications at our church of 900 and I can’t make any more progress by myself, but we are not in a position to hire more staff.

Question #2 (10:58): Hello there, I work for a smaller church of about 120 people. I was hired for social media/marketing work back in June, and I've been able to establish a better presence online by utilizing our sermons on Instagram, YouTube shorts etc. We've seen slow, steady progress but are beginning to wonder what the next step would be? How do we get these new coming followers and subscribers engaged/what type of different content do we need to make to do this?

Question #3 (22:27): Hey Brady! My question is what apps do you recommend for creating content for social media? I’m particularly thinking about apps that let you edit Reels/Tiktoks/Shorts and maybe apps where you can create backgrounds/frames for those vids?

Question #4 (26:03): What are your top 5 podcasts?

Direct download: 059_mixdown-Final.mp3
Category:general -- posted at: 3:00am EDT

Send in your question via text to 1-800-485-3139.

Question #1 (01:48): Thoughts on the viral success of ChatGPT?

Question #2 (16:10): Is it possible to post too much on socials? My pastor has asked me to post three times a day on his social pages. I post a Reel six times a week Monday through Saturday morning, and then he wants additional content at noon and in the evening. I simply can't keep up with this much content production.

Question #3 (22:40): Is it worth it to make 'posts' on YouTube?

Question #4 (28:11): Winter is coming. How do you pass time when snowed in?

Direct download: 058_mixdown-Final.mp3
Category:general -- posted at: 3:00am EDT

Send in your question via text to 1-800-485-3139.

Question #1 (01:07): Here are my 2 questions: 1. I still love my church and the people I work with, and I am compelled to obey my leadership even when I don't agree with them. But how can I get over my frustration and keep moving forward? 2. How can I make engaging reels (that the algorithm will actually promote) without using Instagram audio?

Question #2 (16:40): How many sermon videos a week would be good to post on YouTube shorts or Instagram Reels? Should we make a difference between Reels and Shorts?

Question #3 (25:38): A couple months ago, I implemented the Nucleus Prayer Hub on our church’s website. We put it into our video announcements for 3 weeks in a row to try an encourage people to sign up. We are a church of about 125 and It’s now been a month since those announcements, and only 7 people have signed up (2 of which signed up to submit requests, and 2 are admins). Is there a better way I could promote this or encourage people to sign up?

Question #4 (34:28): What are some holiday traditions you two are looking forward to in the coming month? 

Direct download: 057_mixdown-Final.mp3
Category:general -- posted at: 3:00am EDT

1