The Pro Church Tools Show with Brady Shearer

Every church has its share of drama behind the scenes, something we all have to manage. Occasionally, it escalates into a full-fledged rivalry, causing considerable harm that is really unfortunate. This is the secret world of church rivalries.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

0:39 - Our video just hit 3 million views in 4 days. How can we leverage this engagement?

13:16 - A reel we posted has over a million views and doubled our followers in 3 days. Is there a key element to this we can repeat? What do we do now we’ve gone viral?

25:50 - How do you come up with successful hooks for reels?

32:06 - What are three films that have impacted you the most?

49:05 - Can you elaborate on how you and your team use Trello?

50:49 - Favorite MLB stadium & coffee shop?

1:07:00 - When it comes to ministry how can we use other social media platforms apart from the Top 5 (e.g. Reddit, Snapchat, LinkedIn, Twitch)?

01:10:24 - What is a YouTube reel, how is it different from other social media reels, and how do we make them

01:14:25 - Cologne recommendations?

01:22:11 - What are your top five fast-food restaurants?

 

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Show Notes:

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- Question #1 Reel:  https://bit.ly/3I41WTP

- Question #2 Reel: https://bit.ly/3OvbR8q

- Past Lives: https://bit.ly/3UjCktk

- The Holdovers:  https://bit.ly/3utn9D8

- Oppenheimer: https://bit.ly/3ut74xj

- The Nativity: https://bbc.in/3uhDdYO

- Calvary: https://bit.ly/3UIsEZJ

- Trello: https://trello.com/

- Notion: https://www.notion.so/

- Mythical Coffee (Scottsdale Arizona) https://mythicalcoffee.com/

- Nomad Coffee (Spain) https://nomadcoffee.es/

- Bird Rock (San Diego) https://birdrockcoffee.com/

- One For All: https://www.oneforallcoffee.com/

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: The_Secret_World_Of_Christian_Critics.mp3
Category:general -- posted at: 3:00am EDT

Serving in church in 2024 is tough. Young people aren’t as religious, churches are shrinking and closing - so what do we do? Here are some underrated changes churches should actually consider.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

1:40 - The Two Selfs

12:27 - Live Off The Land

20:35 - Daily Ribbons

32:22 - Get The Goalposts To Stop Moving

43:50 - Robust Rhythms of Prayer

 

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Show Notes:

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- “Adrift: Seventy-Six Days Lost at Sea” by Steven Callahan: https://bit.ly/3Oj23hF

- “Do Hard Things” by Steve Magness: https://bit.ly/48MGU7S

- “Nike Internal Memo” by Inc.:https://bit.ly/498LFs5

- “Ultra-Processed People” by Chris van Tulleken: https://bit.ly/42dojiG

- “Same as Ever” by Morgan Housel; https://bit.ly/3Svvn70

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: Underrated_Changes_Churches_Should_Actually_Consider.mp3
Category:general -- posted at: 3:00am EDT

I recently asked my Instagram followers to share with me: “what are your hot takes about the future of the church?” and we got some really great responses. Alex and I sat down to discuss, to debate, to disagree, to find out what we think about the future of the church.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

1:48 - Down turn in big churches, small churches increase

7:40 - Next gens will ditch LED walls and seek more simple productions

20:50 - Pastors have to be more like Entrepreneurs or CEOs

26:47 - Charismatic Anglican churches are going to explode in popularity and grow like crazy

28:14 - Great worship and kids ministry is the secret to growth in the future; preaching not as important

36:40 - Church denominations are on the decline and we may see the end of them in our lifetime

39:56 - In 2024 and beyond, churches will either grow or close their doors

 

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Show Notes:

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- The 2020 Faith Communities Today Overview: https://bit.ly/3SfRUnf

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: Debating_Hot_Takes_About_The_Future_Of_Church.mp3
Category:general -- posted at: 3:00am EDT

Today, we’re going through my 16 rules for living (10 personal values for myself and my family + 6 organizational values for myself and the Pro Church Tools team). We’re going to talk through each of those, and then discuss some exercises to help you develop your own.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

5:46 - PCT Value #1: The Family You Choose

12:43 - PCT Value #2: VIBES

19:18 - PCT Value #3: Say The Quiet Part Out Loud

23:30 - PCT Value #4: Clear The Runway

26:20 - PCT Value #5: Bring Heaven to Earth

27:27 - PCT Value #6: Yes Be Yes, No Be No

33:00 - Family Value #1: Every Good Thing [John 10:10]

34:37 - Family Value #2: We Can Get Through Anything [Matthew 4:11]

35:00 - Family Value #3: Just Keep Trying And Be A Good Friend [Proverbs 17:17]

37:22 - Family Value #4: Be Unoffendable [Proverbs 19:11]

38:04 - Family Value #5: We Are All People In Process [1 Corinthians 13:12]

38:20 - Family Value #6: Graceful Pursuit Of A Superior Self [Hebrews 12:2]

41:15 - Family Value #7: The Compounding Power Of Consistency [Galatians 6:9]

41:36 - Family Value #8: Plenty Never Lasts [Ecclesiastes 3]

42:31 - Family Value #9: Freedom Is The Opportunity To Exercise Restraint [Matthew 7:14]

43:29 - Family Value #10: There Will Come A Time Where Life Demands Something Greater [Luke 12:48]

45:35 - How To Develop Your Own Values

 

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Show Notes:

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- Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: My_16_Rules_For_Living_And_How_To_Develop_Your_Own.mp3
Category:general -- posted at: 3:00am EDT

Have you ever wondered how to measure your church's performance on social? Is there a universal rule for how many likes or comments a church of a certain size should be getting? No matter your church size, there is an easy way to analyze what you're doing on social media and see how it stacks up. This is the ultimate guide to social media metrics for churches.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

3:21 - Do you have social media KPI benchmarks for churches across platforms?

14:07 - How did you go from a "maker" role to more of an overseer/coach, and how do you set others up to win?

22:19 - At what point should you start paying creative volunteers, if ever?

33:28 - What’s wrong lately?

41:39 - How do we encourage our congregants to support our social channels to increase the reach of our accounts to more people?

46:25 - How do you create stories for church accounts and how do you get engagement from a congregation that historically hasn't been into it?

53:29 - What’s one weird thing your family did as a kid?

01:03:39 - What are your thoughts on using QR codes to get info on announcements?

01:08:53 - I want examples of how a 33-year-old man should dress.

01:17:35 - What do you do with Facebook, when platforms like Instagram get way more traction?

01:18:35 - What’s your top cologne recommendation for the cold weather?

01:22:30 - What are your thoughts on using hashtags that aren't popular in order to game the algorithm? 

 

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Show Notes:

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- Social Ministry Mountain: https://prochurchtools.com/mountain

- PORTRAITS: socialsermons.com/portraits

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: The_Ultimate_Guide_To_Social_Media_Metrics_For_Churches.mp3
Category:general -- posted at: 3:00am EDT

Leading and serving in church is a tough job, and it gets even tougher when you have to lead negative staff and volunteers, but there are some practices that can help us as leaders to navigate these relationships in a way that leads to life and hopefully to change, and that’s what we’re talking about in this episode.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

5:10 - #1 Set The Standard Yourself

10:42 - #2 Set The Standard For Communication

12:16 - #2.5 Three Rules For Communication

15:28 - #3. Address All Behavior Or Attitude Issues In Light Of Your Church's Values And Mission

19:55 - #4. Earn Equity

26:24 - #5. Assess Capacity

 

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Show Notes:

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- PORTRAITS by SocialSermons: https://socialsermons.com/portraits

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: 8_Ways_To_Deal_With_Negative_Church_Staff.mp3
Category:general -- posted at: 3:00am EDT

Today, I'm joined in our Niagara Falls studio by fellow Canadian and friend of close to ten years now, Carey Nieuwhof. Carey does a lot of work in leadership development, so I wanted to hear Carey’s best leadership advice - especially for younger Christian leaders.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

2:10 - What are you most excited about right now? Personally or professionally?

19:45 - What do you feel you’ve changed your mind on recently?

24:08 - How do you escape or unwind?

38:00 - What practices or rhythms have been most nurturing for your marriage?

45:20 - What are you doing to take care of yourself at your age?

 

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Show Notes:

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From Strength to Strength [Arthur Brooks]: https://bit.ly/3v8rXy4

At Your Best [Carey Nieuwhof]:  https://careynieuwhof.com/at-your-best/

Carey Nieuwhof: https://careynieuwhof.com/

Highly Productive Leader Challenge: http://productive2024.com/

Carey Nieuwhof Leadership Podcast: https://careynieuwhof.com/mypodcast/

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: Unconventional_Advice_For_Young_Christian_Leaders_with_Carey_Nieuwhof.mp3
Category:general -- posted at: 3:00am EDT

The discovery era of social media is only a few years old, so many are still getting used to it, and as they do - there is one specific thing that comes up that creates a eureka moment for them. This is what churches always overlook on social media.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

0:54 - Can you explain more about the local element of discovery algorithms? 

10:03 - Have you been experiencing issues with Reels engagement and reach?

13:08 - What has been the most influential thing to help you grow as a business?

20:47 -  What is Alex’s current favorite coffee brewer?

24:13 - What do you recommend for someone just getting started with social media strategy?

25:46 - What is your favorite album of all-time?

40:17 - What’s a new game-changing habit you started this year?

48:38 - How can a church compete with sports games during worship times?

59:12 - What are some fashion trends you’re embracing this season?

01:07:26 - What benchmarks should a church use to determine if they should launch a podcast?

01:11:06 - When is a time you’ve missed on giving advice?

01:13:51 - What is the thing that has made you the happiest in the last week?

01:17:07 - How can we do digital ministry on Snapchat?

01:19:30 - How can I help my ministry find our “voice” for posting on social?

01:22:20 - How do I know what to post on social that will best serve my audiences?

 

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Show Notes:

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- The Church Social Media Masterclass: https://youtu.be/t1g6iMRR_Tk

- ORIGAMI Dripper M: https://bit.ly/3RdxtXw

- Fellow Stagg [X] Pour-Over Set: https://bit.ly/41biIsN

- Ratio 6: https://bit.ly/3Thmyyx

- SocialSermons: https://socialsermons.com/

- Nucleus: https://www.nucleus.church/

- Cannot Be, Whatsoever [Novo Amor]: https://spoti.fi/47O1iF6

- Everglow [Mae]: https://spoti.fi/3GBYvD4

- Flame [Flame]: https://spoti.fi/3tatt1S

- For All The Dogs [Drake]: https://spoti.fi/3GxCVj5

- Zeal [Kings Kaleidoscope]: https://spoti.fi/488ToFX

- Quantity Is Job One [Five Iron Frenzy]: https://spoti.fi/4a9jYRh

- The Beautiful Letdown [Switchfoot]: https://spoti.fi/3Rf3rT5

- Unreal Unearth [Hozier]: https://spoti.fi/47Pvb7N

- Outlive: The Science & Art of Longevity by Peter Attia: https://bit.ly/3Td3QYZ

- Acne Studios: https://www.acnestudios.com/

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: What_Churches_Always_Overlook_On_Social_Media.mp3
Category:general -- posted at: 3:00am EDT

As we bid farewell to 2023, we eagerly set our sights on the horizon of the upcoming year. The dynamic realm of social media, ever youthful and constantly evolving, continues to undergo rapid transformations. Keeping up with these changes can be overwhelming, but fear not – we've got your back! Today we will share our social media predictions for 2024, so that you - the church - can stay ahead of the curve and ensure your online presence thrives in the exciting landscape of the new year.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

0:50 - #1. New Monetization Models & Subscriptions

8:45 - #2. The Future Of X

14:00 - #3. Churches & TikTok

16:41 - #4. The Stratification Of Social Media

22:28 - #5. More Reels On Instagram & Facebook

22:50 - #6. SEO Replaces Hashtags

26:01 - #7. Newsletters

33:25 - #8. More accessible TOFU content

37:43 - Summary

 

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Show Notes:

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- Meta to offer ad-free subscription in Europe in bid to keep tracking other users (TechCrunch): https://bit.ly/46DZSvA

- X launches two new subscriptions to boost your replies (The Verge): https://bit.ly/46G6V6I

- X valued at $19 billion in share plan for employees (The Verge): https://bit.ly/3Rp2lW8

- As Users Abandon X, Sports Twitter Endures (The New York Times): https://nyti.ms/3uNRPyL

- Threads: https://www.threads.net/

- Discord: https://discord.com/

- Lemon8: https://www.lemon8-app.com/

- beehiiv: https://www.beehiiv.com/

- Substack: https://substack.com/

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://prochurchtools.com/podcast

Direct download: Church_Social_Media_Predictions_For_2024.mp3
Category:general -- posted at: 3:00am EDT

Instagram's algorithms (that’s right - there’s more than one!) have changed again, and if you are a creator (and even if you’re not!) this is good news. This time around, Instagram came right out and explained how it all works, so today on the podcast we’re going to walk through those changes, what they are, and what this means for you and your church.

 

Send in your question via text to 1-800-485-3139 📲

 

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Table of Contents:

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0:00 - Intro

1:30 - Algorithm vs. Algorithms8:46 - The Feed Algorithm

16:40 - The Stories Algorithm

22:56 - The Reels & Explore Page Algorithm

24:30 - Hashtags

34:08 - How to Grow

 

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Show Notes:

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- Instagram Ranking Explained | Instagram Blog: https://bit.ly/47oagZu

- Social Media Masterclass: https://youtu.be/t1g6iMRR_Tk

 

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Connect With Brady:

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Instagram: https://www.instagram.com/bradyshearer/

TikTok: https://vm.tiktok.com/pfArcS/

Twitter: https://twitter.com/BradyShearer

The Pro Church Tools Show: https://www.nucleus.church/podcast

Direct download: The_Instagram_Algorithms_Have_Changed_Again.mp3
Category:general -- posted at: 3:00am EDT